Finding un-productivity

The Daily Drip

I'm pretty sure Gary Vaynerchuk once criticized someone for criticizing his work ethic.

I'm paraphrasing, but it went something like:

"Don't tell me to work smarter not harder. I work smart AND I work hard! Now what?"

I remember hearing this and having one of those gag-reflex reactions.

Working smarter doesn't just mean working more efficiently.

In my effort to focus less on "productivity" and more on "value-creation" I've been trying to redefine my "unproductive" time.

This time away from working (allegedly) helps to clear your brain and make it easier to come back to work harder. The idea is that if you've got the pedal on the floor the whole time, you might damage the engine, go too fast to take the upcoming turn, or go too fast in the wrong direction.

All of those outcomes lead to lost time in the garage or retracing your steps.

Working smarter doesn't just mean getting more done in less time because you improved how you work, it means getting more done in less time because you have to literally sit down to work less.

I've said it before and I'll say it again:

You know what's cooler than making $10,000 in a week?

Making $10,000 in 2 hours and spending the rest of the week reflecting, learning, improving, and recovering so you can do it again next week.

Since this is one of my weaknesses and next steps in personal development, I'd love to hear how you spend your "unproductive" time and how it helps you create.